posted by John on Aug 12
Dubai municipality has decided that it wishes to carry out a marketing survey to see if the public knows what services it provides.
The aim of the study is to find out what is possibly the most effective media tool they have to deliver the messages to the public.
The director of marketing Farhan Al Marzouqi said “Dubai Municipality offers almost 500 services through its various departments and we would like to know whether people are aware of all our services. Besides, measuring the overall image of the Municipality and how its presence in the eyes of people”
They have divided the study into three parts, to discuss the general institutional identity, the second part is on the public gardens and lastly to pay attention to markets that are related to Dubai municipality.
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